Client: The Swamp SG
Creative Director: Amizyo Hairie
Year: 2020
The Swamp is an exercise in appreciating the overlooked parts of nature. Moss is everywhere yet its appearance is niche even in the world of gardening. A lot of misinformation and pseudoscience floats around the existence of moss, and The Swamp was made to address that. Branding, photography and websites were created for this project, and it's still ongoing.